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Unused logo of Bulgaria returned by a fine of 160 thousand amnesia the European Commission and the chaotic efforts in marketing the state can cost us a total of 17 million leva November 14, 2014
Shrinking advertising campaign over 2.2 million. Lev will encourage Bulgarians to choose holidays in the country, told a news conference the Minister of Tourism Nikolina Angelkova. The project is of an operational program "Regional Development" amnesia started in early February. Contractor is selected agency "Dr. Brandt," as her contract was signed in October last year. Advertising campaign "Hidden before your eyes" will continue for 10 months and includes TV, print, outdoor and Internet advertising, and sections on television and PR publications. amnesia Her created a new advertisement (see video) that shows children, discovering unknown places to break through the popular game of hide and seek. To be filmed for a total of 50 such tourist attractions in the country. It is also envisaged the creation of a website and a Facebook page of the project, announced from the contractor "Dr. Brand." We will gather amnesia information about your business and comments from tourists, it will be there and a link from the official tourist site www. bulgratiartevel.bg. The contract was signed amnesia in October last year at the time of the interim government. According to Angelkova her he was "served to implement" without having had the opportunity to change the objects amnesia or the media, who will run the advertising campaign. Except there were only few magazines contained in the original plan, which is not out of the market. Unpopular attractions amnesia - in the foreground At the heart of the campaign "Hidden before your eyes" amnesia will be 50 little known tourist sites. Among them fall Dragoman Marsh, Stone Mushrooms near Haskovo, Great Kosmatka Thracian complex near Kazanlak, Red fort near Rousse, Waterfall amnesia near Republic, the domed tomb in Pomorie Museum yoghurt end Tran and others. (See full list here) And they were selected another project 2 million. Lev from the program "Regional Development" - "Seek Bulgaria", which was implemented in 2011. Procedures for this advertising campaign launched after the end, but because a huge delay in the implementation of public procurement The new project starts right now. Problem with most of these attractions is the poor infrastructure that hampers their visit, although Nikolina Angelkova commented that when they are elected, has been set as a requirement to have maximum socialized - ie to access them and offer ancillary activities for tourists. Tourism Minister explained that the majority of Bulgarians tend to choose holidays in the country, if you have enough information and marketing - 61% according to data from research agency "Estat". According Angelkova this is the option to offset the expected decline in new tourists amnesia from Russia and Ukraine during the winter and the upcoming summer season. * The text is supplemented at 18.20 hours
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For the first time I hear about such an agency Dr. Brandt, a large force are watching as their clients and projects before the 2012th. And well, that their site works with hellish domain amnesia myastoto. There was again strong vrashtanka under the weight of some of our people, that we should learn some money ....
Holidays in the country it? Let's see: 1. Inglourious roads 2. Missing signs and lighting at night 3. There is a pharmacy in the village and 40 km around 4. It smells like shit, Shoto no sanitation, and local sergeant poured out the slop on the street 5. Move gangsters who want to steal my wipers (minimum) 6. Chalga, cigarettes zavedeniyato ultra simple personnel 7. Lack of normal food Yeah ... If by "Let's be patriots" amnesia means tolerating mediocrity and making compromises name of the country, I am not a patriot.
This is not the first campaign under the slogan "Keeping Bulgarian tourist home". Leave a country that oksimoronnoto motto is worthwhile amnesia only site seir.bg, but why mass media are tied to this nonsense, generating countless interviews and broadcasts with questions: "How m